Category Archives: Learning and development

Integrating the university communications role into the student experience

Look at any university / school communicator job posting and odds are you won’t see any mention on how the role correlates to improving the student experience. Performance reviews doubtfully will highlight how communicators can actually help educate students. Often … Continue reading

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Global education in your own backyard

The questions were a combination of basic, naive and cute. But as an underprivileged group of 8th grade students in Durham, North Carolina watched country profile videos and interacted with Duke Cross Continent MBA students from India, Spain, Qatar and China, it … Continue reading

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Celebrating Petra and learning from the Nabateans during the US presidential campaign

Saturday, August 25th was the deadliest day of fighting in Syria as over 300 deaths were reported. Yet the news cycle in the United States focused on the latest slander and pettiness from the US presidential election. Most all of … Continue reading

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Using social media to choose a college major

Educational training and job placement go hand-in-hand. Sure, there are exceptions, but for the most part those that graduate from college have a better chance of securing employment than those that don’t. And in the United States, there is some … Continue reading

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Be a thought leader (and hence a continual learner)

If you are a professional, are you taking action to become a thought leader? If you are a student interested in a certain career path, are you communicating your learnings and building your expertise? If not, you should, says Gerard … Continue reading

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Experiential learning in the form of journalist / communicator conferences

Pick up a book on media relations or take a PR class and you will read lots of best practice. The course / book will cover topics such as press release writing, media pitching, the responsibilities of a journalist and the … Continue reading

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Exercise professionally like Thomas Edison

Trivia – upon dying, guess how many pages of inventor Thomas Edison’s notes were found? Answer – over 5,000,000. Edison’s diary notes are maintained in the US Historical Record. Captured in great detail are his thoughts on perfecting the light … Continue reading

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Is the internet making you more knowledgeable?

A few months back, a friend of mine from France was visiting me in North Carolina. We organized a visit to the state fair, which is an “interesting” experience in its own right. While there, we conjured up a little … Continue reading

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