Podcast # 8: Interview with Professor Amanda Sturgill on How to Teach Digital Communications

AUGUST 23, 2010 -  Amanda Sturgill directory photo. (Photo by Kim Walker)Odds are that if you studied communications more than five years ago in college / university, much of what you learned then is now completely outdated. There is a good chance that communications students today will say the same thing years from now.

With digital communications changing so fast, what is the best way to teach it to students so that they have the necessary skills to enter the workplace and then the mindset to evolve with technological advances? I asked this question to Elon University professor Amanda Sturgill in FIR on Higher Education episode 8. Amanda provides best practice on building curriculum within a university environment, and also shares insights on how professionals can educate ambassadors within organizations.

In our reports section, I provide an overview on why every communicator needs to be an educator, while technology correspondent Harry Hawk reviews the educational tool Voice Thread.

Download the podcast and subscribe to FIR on Higher Education.


About Kevin Anselmo

Kevin Anselmo is the Founder and Principal of Experiential Communications, a consultancy focused on education. He helps brands within academia - whether individual or corporate - communicate with stakeholders. He also teaches communications and public relations workshops to different individuals and groups and just launched an online media training program for academics. Previously, Kevin was Director of Public Relations for Duke University’s Fuqua School of Business and prior to that managed the media relations for IMD Business School in Switzerland. In addition, he was an adjunct communications professor at Nyack College in New York. Currently based in Chapel Hill, North Carolina, Kevin lived and worked in Switzerland for eight years and in Germany for two years. He has led public relations initiatives in various countries around the world.
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