Tag Archives: academic research

Disseminating research through earned and owned media

Posted on August 13, 2013 by Kevin Anselmo

There is good news and bad news when it comes to academics disseminating research. On the negative side, traditional media relations is tougher than ever. The media industry is going through constant disruption. Print advertising continues to decrease, according to … Continue reading →

Posted in Blogging, Education, Learning and development, Media Relations, Personal Branding, Public Relations, Social Media, Thought Leadership | Tagged , , , , , | 1 Comment

The art of translating research findings into the mainstream media

Posted on August 11, 2013 by Kevin Anselmo

Some 50 academics were asked if they had been trained to write for practitioner publications during a session at the Academy of Management in Orlando on Friday. Zero hands went up. At a similar session the next day, another 50 … Continue reading →

Posted in Education, Media Relations, Public Relations, Thought Leadership | Tagged , , , , | 3 Comments